Google IS Penalizing Your Website for not being Mobile-Friendly
Recently a client of ours received a notification from their Google Analytic account that their website is not mobile-friendly and therefore Google finds it hard to consider their site safe for mobile browsing.
It is all about the experience that Google is selling us as web users, and we can not argue with that, after all, when you go to a store and you want to buy a product, you are expecting it to be in a great condition.
Search engine master builders at Google are pretty much the same. They give us a platform to browse about and find what we are looking for with a single click, they expect 100% quality of the products they share on their search engine.
The products are the websites that we, and many other companies like Definite Image, deliver to Google on a regular basis.
So what are the options for you, the website account holder?
Well, there are a few:
If you are using CMS (content management system) such as WordPress, Magento, Joomla, etc) you can ask your web developer to update your theme to a mobile-friendly one
If you do not have a CMS, then you can find a mobile-friendly solution provider that will be able to automatically take your content and turn it into a mobile phone or tablet ready website.
Re-build your website with a new platform that is responsive (the type that will adjust according to any screen resolution)
Our recommendations is to go with the responsive one, however it may be the most expensive solution, it will definitely be the one that lasts forever.
Click HERE to see If your website is following Google recommendations to be a Mobile-Friendly Site